sherwin-williams earth friendly paint
[ project : corporate identity | marketing ]
I chose Sherwin-Williams as a company to do a logo redesign for. Red paint pouring over a planet? Yikes! However, research showed that the Sherwin-Williams logo is an historical icon. So instead of tampering with history, I decided to design for their line of environmentally friendly paints.
For the assignment I produced an eco-friendly logo, billboard ad, bumper sticker and paint can design.
