[ project : corporate identity | marketing ] Corporate identity project for a nonprofit company. Conception and design of main logo (and three secondary logos), three print ads, business cards, stationary, brochure and recyclable grocery bag.

[ project : self mailing catalog | copy writing ] Using images from zappos.com, we were asked to come up with a theme and design an 8-page shoe catalog mailer. With spring approaching, I chose to focus on a variety of summer shoes for women. currently displayed online at www.issuu.com Open publication – Free publishing [...]

[ project : corporate identity | advertising | web design | television spot ] PSA campaign for a non-smoking nonprofit company consisting of a 30-second television spot, three print ads and web site prototype. I wrote creative brief and campaign copy, formulated campaign direction, designed ads, logo and home web page. Co-delivered multimedia presentation of [...]

[ project : corporate identity | marketing ] I chose Sherwin-Williams as a company to do a logo redesign for. Red paint pouring over a planet? Yikes! However, research showed that the Sherwin-Williams logo is an historical icon. So instead of tampering with history, I decided to design for their line of environmentally friendly paints. [...]